About Us

LV Branding is a brand systems consultancy based in Houston, Texas, working internationally. We bring corporate strategy, visual identity, production and digital technology under one roof, so companies across the United States and Latin America can scale with authority, clarity and measurable return on investment (ROI).

28+ years of experience connecting global markets

Our values

Authentic

Clarity and judgment → No posturing, no inflated promises. We assess the real state of your brand and structure honest solutions aligned with your company's commercial objectives.

Personal

Tailored B2B → Every organization receives a system designed for its business model and its specific industry (from luxury real estate to logistics and professional firms), never a generic template.

Scalable

Systems for growth → We design brand infrastructure and web platforms ready to evolve with the business: solid, consistent systems prepared to expand across LATAM and global markets.

We combine United States operational rigor and quality standards with a native understanding of Latin American business culture

Let's talk about structuring the brand system your company needs to lead its sector.

More than 28 years uniting corporate strategy and technology

At LV Branding we do not hand your account to junior executives or intermediaries

Every brand system and every digital platform is conceived, designed and supervised directly by strategic directors with decades of experience in international markets. We began with the conviction that a brand without strategy is simply decoration. From our earliest work to establishing our headquarters in Houston, Texas, we have supported the digital transformation of companies across the United States and Latin America. We combine strategic vision, systems design and production in one place to guarantee coherence, speed of execution and effective commercial results.

LV Branding founder Luis Velasquez

Strategic direction, creative and business

Luis Velasquez | Founder

Specialist in brand architecture and strategic direction with almost three decades of international experience. As founder of LV Branding, he leads the design and implementation of visual solutions and digital platforms focused on projecting authority, connecting with the B2B market and accelerating client return on investment.


Professional portfolio | LinkedIn

Cofundadora- Yexenia Herrera

Operations and business direction

Yexenia 'Yex' Herrera | Co-founder

Specialist in operations management and corporate communication. As co-founder of LV Branding, she leads the firm's operational architecture and business structure, making sure every brand system and every digital solution translates into efficient processes, rigorous execution and sustainable commercial value for our clients.


LinkedIn

Operations Coordinator

Operations and production coordination

Carlos Herrera

Specialist in technical execution, logistics and on-site operational coordination. At LV Branding, he leads technical implementation and production deployment, making sure every project holds the highest standards of quality, responsiveness and operational precision at every stage of delivery.


LinkedIn

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LV Branding TEAM
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LV Branding TEAM

The experiences behind us

Anchris Morgan, MBA

Verified

Personal Brand EquityHouston
"I want to express my sincere gratitude for the incredible work you have done. Your work ethic, drive, and dedication throughout this process have been truly admirable, and I am absolutely amazed by the results of the LinkedIn elevation. I am genuinely moved by the quality of your work and look forward to capitalizing on the immaculate new profiles created by LV Branding. I am excited to see what the future holds as I begin implementing the posting and advocacy strategies you recommended. Thank you again for your expertise and for the care you have put into this project."

Stacy Borgfeldt

Sugarland Arts Fest

Verified

Strategic Communications, Conceptualization, UX/UI, DesignSugar Land, TX
"Luis & Yex, First, how can we ever thank you enough for all that you did to make the Arts Fest happen? You both gave so many hours of your precious time. We were so lucky to have so many amazing board members and volunteers but what you did was far more than anyone else involved. It was because of YOU that we were so successful!! Your talents are UNBELIEVABLE! Y'all are amazing at everything you touch! It is funny to think back on the initial meeting when we asked for your help with a logo. Oh boy. We were so short-sighted! You opened our eyes to so much more. Love y'all so much! Stacy"

Natalie Lerner

Outreach Center of West Houston

Verified

Commercial Photography & VideographyHouston, TX
"Luis and Yex are not only a dynamic and talented duo, but their friendly and positive energy is contagious! They are a pure joy to work with, and their finished product is always spot on. I highly recommend their services!"

Eduarda Marval

Ega Sweet Cakes LLC

Verified

UX/UI Web, Commercial PhotographyKaty, TX
"First of all, I want to say thank you so much to LV Branding for their spectacular work. They created an astonishing website and a new menu for my company. Honestly, I still can't believe how beautiful everything turned out. The website and menu they designed exceeded all my expectations. I 100% recommend their work — it is truly professional, creative, and beautiful. Thanks Luis and Yex God bless you🙏😘😘"

Mike Goss

BHCU Hope Project

Verified

Strategic Communications, Conceptualization, UX/UI, DesignHouston
"BRILLIANT! Simply brilliant. One of the things I'm so thankful for is, YOU Luis! Actually, you and Yex. Thank you for the outstanding service you provide, that's second to no one. In addition to your willingness to always accommodate me in this effort wherever you can. I want you to know that I am truly grateful and do not take your generosity for granted. Mike"

Mandy Seimore

Inspiration Stage

Verified

UX/UISugar Land, TX
"Website is really looking great! Love the new menu and super excited that the video is crisp!! Thank you, guys, you are the best! I'm getting loads of compliments!"

Micaela Perdomo

Micarte

Verified

Growth MarketingThe Woodlands
"I was thoroughly impressed with their EXCEPTIONAL customer service and attention to detail. From the moment I reached out to them, they were professional, courteous, and eager to help in any way possible. Throughout the entire process, LV Branding was attentive to our needs and went above and beyond to ensure that we were satisfied with their service. I highly recommend LV Branding for anyone in need of high-quality branding and marketing materials. Their exceptional customer service, attention to detail, and beautiful flags and signs make them a standout choice in their industry."

Bridget Yeung

Sugar Land Cultural Arts Foundation

Verified

Strategic Communications, Conceptualization and DesignSugar Land, TX
"Luis and Yex, you two were just AMAZING...I am not sure SLCAF and all of us can ever thank you for all you did to make this festival a success....unbelievable. The feather flags were a brilliant idea that gave the event so much energy and excitement. Love you guys!!! Bridget Yeung"

Fabian Duques

Dukes Venezuelan Food

Verified

Strategic Communications, Conceptualization, UX/UI, DesignKaty, TX
"I'm the founder and owner of Dukes Venezuelan Food restaurants. Working with LV Branding has been an incredible experience. They are highly professional, experts in their field, who promote the brand and ensure its success. I trust them completely and will continue collaborating with LV Branding."

Rachel Allen

Rare Group

Verified

Website UX/UI, Conceptualization, Naming, Graphic DesignHouston, TX
"Yex and Luis are not just exceptional business owners—they're genuinely wonderful people. I've had the pleasure of working with LV Branding through their collaboration with Ray K Daily Elementary School on rebranding efforts. They created an incredible new logo, marketing materials, and engaging social media and video content to support school events. Their kindness, reliability, and commitment to delivering high-quality work truly stand out. I highly recommend LV Branding for any branding or marketing needs!"

Carmen A. Sanabria

Chef 360

Verified

Brand ConsultationBogotá, Colombia
"If there were a hundred-star scale, that would be my rating. The words that define Luis Velásquez: passion bordering on obsession, no clock and no hours, dedication, professionalism, constant learning and self-improvement. And the one I like most: EXCELLENCE. The results follow: optimal and lasting. You will always be my example; nothing is ever too big for you. LV BRANDING: 100% RECOMMENDED!"